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Marketing & Brand Strategy

Pick me. No, pick me!

Today’s consumers are overwhelmed with marketing noise. The average person is exposed to over 3,000 marketing messages per day. Media consumption has transformed from passive participation to active engagement and technology has fundamentally changed the way we deliver and consume information. Like it or not, your customers are in control, and they have become increasingly selective about what they pay attention to. Without the right strategy, your marketing budget might be in for a rough ride. That’s where we come in.

Keeping tabs on how people behave.

TG’s chart-loving brand strategists find the right media mix to help your brand connect + thrive. We keep tabs on the latest consumer behavior, gaining insights into how best to communicate with your customers and create brand advocates. Our team has a solid understanding of traditional marketing as well as emerging digital and social platforms, enabling us to create integrated communication strategies that deliver results.

Marketing & Brand Strategy offerings include:

  • Brand Positioning
  • Strategic Messaging
  • Customer Research & Focus Groups
  • Competitive Analysis
  • Integrated Campaign Planning
  • Tactics & Communications Planning
  • Media Planning & Buying
  • Campaign Analytics & Measurement
  • Marketing Consulting & Training